Monday 9 June 2014

Task 5 Progression – Training

Use the government’s apprenticeship site to familiarise yourself with the process of choosing and applying for apprenticeships. Do not register at this stage.

Create a shortlist of ten apprenticeships that you would consider applying for and include a short profile on each. You may find it very difficult to find an apprenticeship in a field directly linked to your interest in the creative media sector. However, you may find an interesting alternative.


Animal Care

This Apprenticeship is perfect for anyone wishing to work with animals. Many consider work in the animal care industry as one of the most fulfilling roles within the land-based sector, offering opportunities from working in large kennels and catteries to training guide dogs for the blind and dog handling within the armed forces.
Generally, work in this industry deals with the health, welfare, handling and supervision of small animals – whether that’s working in a zoo or wildlife park, or for the RSPCA. It’s a dedicated profession, as animals need to be looked after 365 days a year.
As an apprentice, you could find yourself working in many settings and with a range of different animals. You could be grooming dogs; looking after animals in a pet shop, kennel or cattery; assisting the breeding of pedigree animals; training guide dogs; or even taking care of exotic animals in a zoo or wildlife park.
Your Apprenticeship will vary depending on your employer, but you could learn about health checking; basic animal training; transporting animals; feeding, watering and exercising animals; advising customers and owners; or maintaining a clean and safe working environment.
On the Advanced Level Apprenticeship it is likely that you will take on more of a specialised or supervisory role and be involved in planning various activities. Particular health and safety training may be required for different areas of work.
No matter what type of animal you encounter on this Apprenticeship, they will all need the skilled attention of devoted and well-trained staff.

Job Roles

Intermediate Level Apprenticeship

•Animal/Dog groomer
•Pet shop assistant/Retail assistant
•Animal care assistant
•Dog handler (Uniformed Forces)
•Animal boarding assistant
Advanced Level Apprenticeship

•Zoo/animal keeper
•Dog groomer
•Animal/dog trainer
•Dog warden
•Animal management technician

The Salary

Starting salary (once qualified): £10,000 - £14,000

The Level

Intermediate Level Apprenticeship

Advanced Level Apprenticeship
                                                   
Animal Technology
Animal Technology originally referred to Animal Husbandry, the process of encouraging and breeding in the best characteristics and behaviours into animals, however nowadays animal technology takes a much more scientific role. 

Animal Technologists care for the animals to be used in medical, veterinary and dental research, ensuring they are well kept, in an environment that adheres to the standard demanded of the testing, as well as being as humane as possible. Research using animals provides us with information about drugs and treatments that we simply could not obtain by other means.

The actual job-role of apprentices will vary depending on the lab that they are working for. There are many different breeds of animal that are used in testing and they all require different care. Apprentices will not only be trained in husbandry, but will also be given basic scientific training to make sure they are effective in their position. 

In your job role, you will likely be expected to care for animals (feeding and watering them etc); deliver basic treatments; collect samples; and maintain their accommodation, making sure cages are clean etc.


Job Roles:
Intermediate Level Apprenticeships:

•Animal Technician
Intermediate Level Apprenticeship
                                                           
Environmental Conservation
This Apprenticeship covers roles that deal with the protection of rural and urban landscapes, plants and animals, and countryside. Environmental conservation covers a range of activities from recycling household waste to habitat management. While ‘green’ issues play an important role in conservation, it’s really about using scientific knowledge to achieve solutions that will provide a sustainable environment. The scope of environmental conservation stretches from local issues (e.g. community recycling) to national ones (e.g. global warming).

As an apprentice, you’ll choose between four routes: environmental conservation; access and recreation; rivers, coasts and waterways/flood risk management; or dry stone walling. The nature of the work depends on your employer, but you could be surveying and reporting on the condition of an outdoor area; encouraging people to enjoy the environments around them; carrying out habitat management work; or monitoring a section of river prone to floods. 

On the Advanced Apprenticeship, you’ll learn how to use environmental good practice at work, develop good working relations with community groups and others, and organise environmental projects. You might learn other advanced skills, like how to manage a team of volunteers, report on environmental change or produce site management plans.

Upon completion of your training, you could work for a range of organisations from government departments to the voluntary sector.


Job Roles 

Intermediate Level Apprenticeship

•Estate worker
•Ranger
•Recycling officer
•Conservation officer
Advanced Level Apprenticeship

•Access/recreation officer
•Ecologist
•Senior ranger
•Education/interpretation officer
•Senior estate worker
•Environmental management officer
The Salary

Starting salary (once qualified): £16,000

The Level

Intermediate Level Apprenticeship

Advanced Level Apprenticeship
                                                     
Food and Drink
This Apprenticeship covers a wide range of job roles within Food and Drink, from quality checkers and bakers to logistics officers and butchers. Getting food and drink on the shelves depends on a range of different people doing various jobs within the sector. 

For example, in order for a loaf of bread to reach your trolley, it has to go through a sequence of sourcing, processing, baking, packaging and distribution. 

As an apprentice, you could specialise in the main operations involved in manufacturing and processing a wide range of food and drink products. This may include some exciting production areas, such as dairy processing; bakery production; butchery; brewing; fishmongery; or chocolate and sweets. 

Your work-based learning programme will involve both on-the-job and off-the-job training. Through this combination you will develop both technical and practical skills. 

This Apprenticeship offers many options, whether you’re someone who likes to be physically on the go, or are interested in how food and drink is made and machinery works. You’ll get to work as part of a busy team, which will involve solving problems, meeting specific targets and ensuring food safety requirements are met. 

The prospects are good and the job is an important one – the demand for food will always be with us. 


Job Roles 

Intermediate Level Apprenticeship

•Sales/Service Support Assistant 
•Slaughter Operative 
•Butcher 
•Meat and Poultry Operative 
•Baker 
•Operative 
•Confectioner 
•Cake Decorator 
•Miller 
•Operative 
•Facilities Support 
•Production Control Operative 
•Quality Assurance Operative 
•Processing Control Operative 
•Logistics Controller 
•Productivity Technician 
•Business Operative 
•Team Supervisor 
•Technical Assistant 
•Organisational and Development Assistant 
•Fishmonger 
•Processing Operative 
•Brewer 
•Brewing Operative 
•Dairy Production Operative 
•Equipment Technician
Advanced Level Apprenticeship

•Specialist Butcher 
•Specialist Operations Manager 
•Sales/Service Manager 
•Sales and Service 
•Specialist Baker 
•Master Baker 
•Specialist Confectioner 
•Specialist Cake Decorator 
•Chocolatier 
•Sales/Service Manager 
•Specialist Operative (Logistics) 
•Specialist Operative Food 
•Manager, Facilities 
•Manager, Supply Chain 
•Manager, Logistics 
•Quality Audit Manager 
•Maintenance Manager 
•Diagnostics Technician 
•Organisation and Development Manager 
•Technical Manager 
•Team Leader 
•Productivity Manager
Higher Apprenticeship

•Productivity Manager 
•General Food Manager (Production) 
•Technical Manager 
•Lean Manufacturing Manager 
•General Management (Food Operations) 
•Organisational and Development Manager 
•Continuous Improvement Manager 
•Manager, Processes

The Salary

Starting salary (once qualified): £14,000 - £16,000

The Level

Intermediate Level Apprenticeship
Advanced Level Apprenticeship
                                                        
Metal Processing
This Apprenticeship covers a range of job roles within the metal industry. Metal starts as a mineral inside rock, which has to be extracted, purified and mixed in order to become a certain type of metal like aluminium or steel. Depending on its use – whether for a spaceship, car or soup tin – the metal is then treated, coated and shaped to fit its purpose. Metal processing deals with all of these things, as well as with recycling and the development of new materials. 


As an apprentice you’ll gain a broad understanding of the metals industry by working both in the office and on the shop floor. You might schedule materials, monitor production processes, work on the floor as a member of a production team, test the quality of products, and learn health and safety practices. 


On the Advanced Apprenticeship, you’ll take a leading part in developing and making a broad range of hi-tech products such as advanced engine components, surgical implants, oil rigs and structural steelwork, including the chance to develop technical and team leader skills. 


The UK metals sector supplies raw materials for every engineering and manufacturing process, as well as other key industries like automotive, aerospace, defence, household goods and packaging. Metal will always be in demand, which makes for excellent job prospects. 


Job Roles 

Level 2 (Apprenticeship)

•Production processing
•Service centre operations
•Testing technicians
•Metals handling
Level 3 (Advanced Apprenticeship)

•Materials scheduling & Production planning
•Production processing & Team leaders
•Laboratory and testing technicians
•Structural steelwork fabricators

The Salary

Starting salary (once qualified): £12,000 - £15,000

The Level

Intermediate Level Apprenticeship

Advanced Level Apprenticeship
                                                 
Sea Fishing
This Apprenticeship is an excellent way into the industry for anybody who wants to work on fishing vessels. You will be working as a key member of the crew responsible for health and safety; preparing the deck and equipment for the catch; operating fishing gear and other equipment used for shooting and hauling fishing gear; repairing fishing gear; gutting and storing fish. 


You might also cook for crew members and will certainly help to ensure the vessel is kept clean, tidy and 'shipshape'. On some vessels you may be encouraged to develop your interest in engineering through active assistance in undertaking routine maintenance tasks. 


Career opportunities - you can continue your career along the deck route by progressing to Mate and then onto Skipper once you have achieved the relevant statutory qualifications. You might wish to operate your own small boat and become qualified as an Inshore Skipper, or else pursue the engineering option. 


If you wish you can move into related maritime industries such as the Merchant Navy, offshore support and harbour tug boat work. These industries recognise the expertise you have gained whilst working in the fishing sector and may provide you with further opportunities to develop your career. 


Job Roles 

•Deck Hand 
•1st Mate 
•<16.5m Skipper (Inshore) 
•Class 2 Skipper 
•Class 1 Skipper 

Related Occupations 

•Coastguard Watch Assistant/Officer 
•Merchant Navy Deck Officer 
•Merchant Navy Engineering Officer 
•Merchant Navy Rating 
•Inshore Tug Deckhand 
•Royal Navy Rating 
•Fish Farmer 
 The Salary

Salary: Fishermen are paid under the self employed share fishermens’ scheme, and receive a share of the catch which will vary from each trip to the next, depending on the time of year, how much fish has been landed and its value at market.

The Level

Intermediate Level Apprenticeship

Advanced Level Apprenticeship

Location

Once trained it is up to the individual which port they would like to work from depending on method of fishing they would like to pursue and the size of vessel or company. It is usual that when you are nearing completion of the qualification your training provider will assist you in obtaining a crew position on a vessel.
                                        
Nuclear Decommissioning
This Advanced Apprenticeship covers a range of roles involved with the decommissioning – or safe shut down – of nuclear facilities. Nuclear power stations have limited operating lives, ranging from 30 to 60 years. When their time is up, the plants must be decommissioned. In the UK, there are around 22 ageing nuclear sites that need to be dealt with by 2050 – which means an industry with growing prospects. 


The safe and cost-effective decommissioning and clean-up of the industry’s power stations and fuel processing facilities are providing future technical and engineering challenges for the industry. Apprenticeships are playing an important role in maintaining a skilled workforce. 


The nature of the decommissioning process means these facilities can’t simply be switched off and knocked down. There are many technical, environmental and managerial challenges involved. 


As an apprentice, you’ll gain a Level 3 decommissioning qualification and complete a supporting Technical Certificate. You’ll learn many aspects of Decommissioning and the structure of the nuclear industry. 


There are a range of job roles involved within decommissioning operations. You could be a process operator or technician, working on the equipment, a laboratory assistant, or a decommissioning operator. 


Job Roles 

•Process operator 
•Laboratory technician 
•Decommissioning technician 
The Salary

Starting salary (once qualified): £18,500 to £25,000

The Level

Advanced Level Apprenticeship
                                                      
Nuclear Working
This Intermediate Level Apprenticeship has been designed to meet the requirements for the type of work undertaken in the nuclear industry. The UK’s nuclear industry employs over 50,000 people and provides about 18% of the country’s electricity.

Nuclear power is an efficient source of energy that helps to cut down on carbon emissions, and the Government has outlined plans to build more nuclear power stations. Once a nuclear power station reaches the end of its working life it must be safely shut down and decommissioned. With the advent of ‘new build’ for a fleet of modern nuclear power stations, as well as existing operations and decommissioning, there are a number of opportunities across the sector. 

The industry is supported by a wide variety of supply chain companies, such as engineering and construction contractors, fabricators of specialist equipment, manufacturers and specialist service providers, which may provide further opportunities for employment. 

After undergoing this Intermediate Level Apprenticeship, skilled operatives and technicians could find themselves working in a variety of roles within the nuclear industry. A Decommissioning Operative would be involved in the safe decommissioning of plant and equipment on a licensed nuclear site. A Radiation Monitor would play a key role in the safe monitoring of personnel and work environments. 

Within the industry there are many opportunities to progress to technician, supervisory or management roles. British nuclear industry skills are also highly valued abroad. 

There will be an ongoing need to attract new young people and adults to meet emerging technological challenges, such as the expected expansion due to new build, as well as to replace the ageing workforce within the sector. The Apprenticeship will help to ensure that the skills pipeline is robust both in terms of quantity and capability 


Job Roles 

•Decommissioning Operatives 
•Radiation monitors

The Salary

Starting salary (once qualified): £19,00 to £25,000

The Level

Intermediate Level Apprenticeship
                                   

Catering and Professional Chefs
Working as a chef is a highly skilled, practical career-path that is in demand the world over. The catering industry as a whole contributes billions to the UK economy, and is one of the biggest employers of young people in the UK. 

Chefs are needed in every food establishment, from local pubs to silver service Michelin Star restaurants! In recent years, there has been a real focus on meals being made from scratch, not least because of the negative health implications that comes along with reheated foods, so the demand for highly trained chefs is rising quickly.

Even though the catering industry is well-known for taking on new starters and providing excellent training, there are very few actual qualifications gained through on-the-job training. 

With an Apprenticeship in Catering and Professional Chefs, you will gain the practical experience needed to progress, as well as the theory behind the dishes you create. Many of the new starters in this industry see it as a part-time role, so in completing an Apprenticeship, you will have a real advantage when it comes to progression.


Job Roles:

Intermediate Level Apprenticeships:

•School Cook/Chef
•Kitchen Assistant
•Craft Chef – Fine Dining
•Craft Chef – Casual Dining or Restaurants, Hotels and Gastro Pubs
•Commis Chef – Bangladeshi Cuisine
•Wok Chef, Deep Fry Chef – Chinese Cuising
•Cook/Chef – Indian Cuisine
•Stir Fry Specialist, Assistant Chef/Cook – Thai Cuisine
•Commis Chef or Demi Chef or Chef de Partie
Advanced Level Apprenticeships:

•Sous Chef or Senior Chef
•Sous Chef or Senior Chef/Cook – Fine Dining
•Sous Chef or Senior Chef/Cook – Restaurants, Hotels and Gastro Pubs
•Pastry Chef
                             
Hospitality
Work in hospitality is incredibly broad, and can cover hotels, restaurants, bars, pubs, hotels, clubs and more! Essentially the business is all about customer service, whether this is making sure food is served on time or that a hotel room is ready to use.

The hospitality trade is one of the biggest employment sectors, and needs 855,000 new staff by 2017 to replace those leaving the industry.

The advantage of an Apprenticeship in this sector is the formal qualifications you will receive. While the hospitality trade is well known for training up employees, often from scratch, only 3% of that training leads to nationally recognised qualifications. This even extends to managers, who can often be undertrained for their position. This gives apprentices a real kick-start in this sector, with scope for quick progression.



Job Roles:

Intermediate Level Apprenticeships:

•Hospitality Services Assistant
•Waiter/Silver Service Waiter
•Bar/Cellar Person
•Housekeeper/Room Attendant
•Receptionist
Advanced Level Apprenticeships:

•Head Housekeeper
•Head of Reception
•Front of House Manager
•Duty or Hotel Supervisor/Manager
•Regional Supervisor/Manager in a Restaurant or Pub Chain
•Team Leader in Hospitality Retail Outlets

•Supervisor of Hospitality Retail Outlets
The Level

Intermediate Level Apprenticeship

Advanced Level Apprenticeship




Task 4 Progression - Higher Education

Use the UCAS site to familiarise yourself with the process of choosing and applying for higher education courses. You can also find out about the financial aspects of studying at university. Do not register at this stage. You may also want to look at the Skillset accredited courses for games in addition to company websites. But remember that you have a wide range of options and do not have to stay within the field of games design.

Create a shortlist of five courses that you would consider attending and include a short profile on each, type of course, duration, entry requirements, overview etc.

University of Abertay Dundee

BA (Hons) Computer Arts
Study at Abertay, in the UK’s first national centre for excellence in computer games education, dedicated to bringing out the best in computer games programmers for over 10 years.
You will be taught by staff from Abertay’s Institute for Arts, Media and Computer Games among almost 1,000 like-minded students on various games programming, design and art courses, and have the opportunity to work in multidisciplinary teams, providing you with industry relevant experience.
Entry requirements:
3 A Levels BCC or 4 Highers AABB incl. Art

De Montfort University
BA (Hons) Game Art Design

BA (Hons) Game Art Design at De Montfort University (DMU) is a specialist art course that combines traditional art practice with contemporary game development technology.

Students graduate with a portfolio that includes 2D and 3D in digital and traditional forms, demonstrating skills and knowledge that are in high demand.

The course enjoys input from leading industry professionals to ensure that the experience is relevant, realistic and incorporates the latest developments. In year 3, students undertake professional briefs and a major personal project that fully prepare them for industry.

•260 UCAS Points from at least two A Levels or equivalent, including a grade C or above in Art and Design 
•BTEC requirements: Distinction Merit Merit (DMM) at National Diploma Level.

Norwich University of the Arts
BA (Hons) Game Art and Design
BA (Hons) Games Art and Design at NUA develops highly-skilled graduates in art, design and technology for AAA and indie studios. The curriculum focuses on the art of games and the idea of game form, enabling students to become confident in the core elements of digital game development and production – art, design and technology.

The course uses industry-standard game development software including level editors to explore ideas and creativity and boasts Apple University Developer Status which provides access to cutting edge software to create apps and games for iOS platforms.
Entry requirements:
280 tariff points, grades: BBC. At least 1 B grade at A-level must be in an art and design related subject


Southampton Solent University 
BA (Hons) Computer & Video Games

BA (Hons) Computer & Video Games is a cutting-edge art course that specialises in video game production. 

You will practise digital art production and become well versed in the creative and critical aspects of game art. You will develop a portfolio demonstrating your skill and knowledge in a specific art role.

With their games industry experience and authorship of an impressive portfolio of commercial titles, our staff will ensure that you achieve the specialist artistic and computer skills you will need.

Using our fully equipped computer lab, loaded with industry standard software, you will explore the principles of animation, character design and games genres. You will also have access to our licensed 3D games engine, which will further boost your practical skills, creative portfolio and marketability within this exciting industry.

•260 tariff points from A-levels or equivalent 

The popularity of computer games shows no signs of slowing down with the regular release of new sophisticated and innovative products – many are developed in the UK. The appeal of games has also broadened with the increasing popularity of exercise and educational releases. Smartphone apps are also another growth area.We help you develop your artistic skills and explore specialised areas including:
Teesside University
BA (Hons) Computer Games Art

•3D character modelling
•environment modelling
•vehicular modelling
•basic real-time animation
•3D effects.
A typical offer is 280 tariff points including at least two A levels (or equivalent). You're expected to come for an interview and present a portfolio of your artwork.


Task 3 Skills Audit and Personal Statement

Produce an ideas map exploring the soft, transferable skills you possess and those that you need to develop. Use this to produce a personal statement that introduces you as an individual, rather than as a candidate for a job. This should include you identifying areas for improvement and the setting of goals. Wherever possible, try to use examples to illustrate your skills.


HA6 – Unit 13 – Understanding the Computer Games Industry
Skills Audit


What soft, transferable skills do you possess or need to develop and how?
Problem solving
Communication
Commitment
Tenacity
Creativity
Honesty
Efficiency
Innovation
Trustworthiness
Teamwork
Entrepreneurship
Reliability
Self-presentation
Punctuality
Humour
Confidence
Public speaking
Empathy
ICT
Literacy
Numeracy

Personal Statement

i am a punctual and committed college leaver the proof in this lies within my almost perfect college attendance record in both my high school and college years. i like to think of myself as a honest and trustworthy person as i have kept secrets in the past both my own secrets and those of friends and family that i have kept since i was told them, but when i am asked to be honest i will speak my mind but try to not say anything to offending or anything that could upset the person i am talking to, this also makes me empathetic. 

i work good in teams and on my own, i am good at his as i play a lot of games and one of the games i play teamwork is key if you want to win or at least do good and have a chance at winning.my problem solving skills and pretty much all of my tenacity comes from gaming to, in many occasions i have had to work out problems and puzzles to progress and i wont stop until i have worked it out or got what i wanted.

my worst skills include confidence public speaking and Entrepreneurship. i lack confidence in certain areas like public speaking these two skills bounce back on each other and make each other worse, and i haven't had much experience in Entrepreneurship but would love to improve this as one of my strongest skills.

Task 2 CV

Prepare a CV by customising the supplied template. Please make up the personal information highlighted in red as the document will be posted to your blog, but ensure that the rest of the information is accurate. Make sure that you include all pending qualifications, as well as those achieved.

Task 1 Portfolio

Create a portfolio of your work from the units you have completed this year. You only need to include the final outcome for each assignment. This may involve artwork, animation, screen capture, sound files and presentations. Make sure that you use headings to make it clear which unit and assignment the work you are presenting relates to. This is your chance to reflect on what you have achieved. You will also be able to evaluate what your strengths and weaknesses are and what you did and didn’t enjoy.







Monday 23 September 2013

Task 6 Contractual, Legal, Ethical and Professional

Task 6 – Contractual, Legal, Ethical and Professional

Employment- to sole purpose of this contract is the expectations of you when you are hired to work for them. A contract in a games industry is mostly the same as one for other places of work but the difference with one for a games industry employee is the confidentiality of the game that they might be working on.

Development- The purpose of this contract is to tell the developer how much he is going to be paid and the timeframe that they have to develop the game in. it is also important to make sure that is clarified who owns the IP the developer or the publisher. The developing company has to swear that they will not use anybody else’s code.  

License- When a publisher wants to make a game about a movie or a TV show the publisher and the movie IP owner execute a contract spelling out the terms of the license For example what the publisher is getting the right to use and also what the platform the game can be made for. It also says what county the game will be published.


NDA-Non-Disclosure Agreements, Disclosure Agreements, and Confidentiality Agreements are pretty much the same thing. One party, in order to do business with the other party, has to disclose a secret of some kind a plan to make a particular game, or technology or process for making games, business deal that hasn't yet been publicly announced, The other party agrees not to disclose the information about what the other party is doing and to keep it confidential or else damage will be the result to the first party.


Collaboration-The above types of contracts cover the most frequent types of contract in the mainstream game industry. But a lot of people are building indie games or hobby games, and for those folks a very important need is an agreement that cover the all-important issues of ownership and compensation in the creation of games that exist outside of the mainstream industry. Games that might or might not ever generate any money. The majority of hobby and indie projects fail, and a huge factor in those failures is who owns what, who's supposed to do what, and who's going to get what.


Copyright- Copyright normally protects the work created by the author. There must have been some skill, labour or judgment in the creation of the work.


Trademark- Trademarks are badges of origin. They distinguish the goods or services of one trader from another and can take many forms, for example words, slogans, logos, shapes, colours or sounds

Patent- A patent for an invention is granted by government to the inventor, giving the inventor the right to stop others, for a limited period, from making, using or selling the invention without their permission. When a patent is granted the invention becomes the property of the inventor, which like any other form of property or business asset can be bought, sold, rented or hired.
 
Registered Designs- Registered Designs are for the eye appeal of an object. They are applied for at The Intellectual Property Office. Britain also has a Design Right providing automatic protection for 15 years from the date of creation, even when a registered design is not applied for.


Violence- some people think that that some games are more violent and this influences people to be more violent and they also think that this is the reason for people being more violent. And with the amount of violence in modern games people seen to use it as an escape root when they get caught doing violent things.

Rating- The rating helps the parents of the young child the pick the right games for their kids. Even with the rating system it does not stop the child from getting the game even if the game is inappropriate for their age.

Education- From an educational view there are some that are positive and some are negative.

Stereotyping- In the games industry there has been stereotyping towards women and games are forced more to men than women. Lots of people think this is stereotyping towards women.

Addiction- addiction to video games has made people miss valuable time and opportunities within their community. And the thing that they have missed could have benefited them.

UKIE-The international games developers association is the largest non-profit organisation.

IGDA- The international games developers association is the largest non-profit organisation.

Women in Games- Is a non-profit company that works to get more women in the games industry by promoting role models and information and encouragement to the women that are looking for a job in the games industry. They try to make the games industry more interesting to the female audience.

BAFTA- the British Academy of Film and Television Arts supports promotes and develops the art forms of the moving image - film, television and video game by identifying and rewarding excellence, inspiring practitioners and benefiting the public.

MEF- is the global trade association for companies wishing to monetize their products & services via mobile.

Task 5 Trends

Trends

Over the past few years one of the most important factors of the success of the larger game franchises is branding of IP or Intellectual Property. IP is a term for when a virtual object or story is made using the mind, it is imagined. There is a variety of methods to protect an IP, these methods are; copyright, trademark, patent and industrial rights

trademark – The name Star Wars is a trademark because a lot of its fans would by any game the words ‘Star Wars’ in it’s name. It is the same for some actors/actresses because some e.g. Will Smith, fans would go to see any movie with Will Smith in it, even if they don’t think it will be any good.

Patent – This is the right to how something works, the physical properties in it and the none physical properties in it. The method of how it works could be a unique code (such as the code the Star War Battlefront uses) or a unique physical mechanism (such as the wiring in any electrical character action figure).

Industrial Rights – This is the physical design of something such as the characters e.g. Storm Troopers. This is a physical design because the characters can be made into statues and action figures.

Franchised IP
A franchised IP is when the characters, setting and story are licenced out to other companies to make products based off of the franchise. This is extremely popular for the IP owner(s) because they get a percentage of the money earned, while having done nothing to earn it. One example of this is back to Star Wars because it was originally a movie, but George Lucas who owned the franchise (Disney now owns it) licenced the Star Wars trademark and copyright out to DICE so they could make Star Wars Battlefront 3.

Serialised IP
A serialised IP is another form of IP; except it is not an original creation, it is inspired by an original IP. One example of this is Minecraft (a Franchised IP), this game has had a long list of Serialised IPs based off of it such as: Manic Digger, Cube World, UberBlox, Cubelands, Mineblock, CubeScape, LittleDigger2D and that is just a small collection of copies. But because all of these games don’t break copyright, trademark, patent and industrial rights they are not open for any legal challange.